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The Timeless Principles of Successful Business Strategy: Corporate Sustainability as the New Driving Force

By (author) Eric Viardot

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normal price: R 2 086.95

Price: R 1 878.95


| book description |

While it is possible for a company achieve short-term profit, it is much more difficult to sustain corporate success over time. This book is intended for those who run, or want to run, a business whatever its size or activity, with the objective of making it sustainable so that it will be a legacy for future generations.  Indeed, the real purpose of corporate strategy is not only to make quick profits, but more importantly to create an organization that will endure. There is much to learn from the experience of established firms that have existed for a hundred years or more. They provide the material for this clear and concise book, which details the main elements of corporate strategy. Recognizing that each firm is unique, the book resists the temptation of quick fixes, instead offering lessons to be pondered and used on a case-by-case basis.

| product details |



Normally shipped | This title will take longer to obtain, and should be delivered in 6-8 weeks
Publisher | Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Published date | 25 Jul 2018
Language |
Format | Paperback / softback
Pages | 114
Dimensions | 235 x 155 x 0mm (L x W x H)
Weight | 0g
ISBN | 978-3-6625-7200-9
Readership Age |
BISAC | business & economics / strategic planning


| other options |



Normally shipped | Available from overseas. Usually dispatched in 14 days
Readership Age |
Normal Price | R 2 499.95
Price | R 2 249.95 | on special |



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