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| book details |
Herausforderung Hyperwettbewerb in der Branche: Strategie und strategisches Geschäftsmodell im Fokus
By (author)
Roland Eckert
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normal price: R 704.95
Price: R 634.95
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| book description |
Das Essential beschäftigt sich mit der strategischen Positionierung von Unternehmen in den Zeiten der Digitalisierung und des Hyperwettbewerbs. Roland Eckert geht hierbei insbesondere auf die Herausforderungen eines „Branchen-Hyperwettbewerbs“ ein. Zunächst steht der Begriff selbst im Mittelpunkt, im Anschluss werden die bekannten Überlegungen zum klassischen Branchenwettbewerb dargestellt. Darauf aufbauend werden die gängigen Strategie- und Geschäftsmodellansätze weiterentwickelt und an die Herausforderungen des Branchen-Hyperwettbewerbs angepasst. Handlungsempfehlungen für das Management ergänzen die Ausführungen.
| product details |
Normally shipped |
Available from overseas. Usually dispatched in 14 days
Publisher |
Springer Fachmedien Wiesbaden
Published date |
13 Nov 2015
Language |
German
Format |
Paperback / softback
Pages |
38
Dimensions |
210 x 148 x 0mm (L x W x H)
Weight |
0g
ISBN |
978-3-6581-1259-2
Readership Age |
BISAC |
business & economics / management
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