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| book details |
Strategische Budgetierung: Entwurf Und Fundierung Eines Instruments Des Strategischen Controllings
By (author)
Frank Oliver Lehmann
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normal price: R 3 223.95
Price: R 2 901.95
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| book description |
Die vorliegende Arbeit beschreibt ein Instrument zur Budgetierung von Strategien. Ausgangspunkt ist die Definition von Fähigkeiten eines Unternehmens und den Erfolgspotentialen der Märkte. Über ihre Bewertung ist die Ableitung von langfristigen Kosten und Erlösen möglich. Durch die Anwendung der operativen Instrumente der Budgetierung wird die Erarbeitung strategischer Budgets dargestellt. Ihre Anwendung in großen, komplexen Konzernunternehmen leistet einen wichtigen Beitrag, die Lücke zwischen der strategischen und operativen Planung zu überbrücken. Zudem ist die strategische Budgetierung aufgrund ihrer analogen Ableitung geeignet, den Prozeß der Strategieentwicklung zu begleiten und zu koordinieren.
| product details |
Normally shipped |
Usually dispatched in 3 to 4 weeks as supplier is out of stock
Publisher |
Peter Lang AG
Published date |
1 Mar 1993
Language |
German
Format |
Paperback / softback
Pages |
261
Dimensions |
0 x 0 x 0mm (L x W x H)
Weight |
0g
ISBN |
978-3-6314-5317-9
Readership Age |
BISAC |
business & economics / accounting / managerial
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