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| book details |
Poetik Der Marke: Konsumkultur Und Literarische Verfahren 1900-2000
By (author)
Björn Weyand
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normal price: R 6 493.95
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| book description |
Branded products opened a new poetological playing field for literature. This study shows how the works of E. Edel, T. Mann, I. Keun, W. Koeppen, and C. Kracht reflected the material, semiological, and cultural theory aspects of consumer culture and transformed them into literary devices. The volume considers a range of issues, from product catalogs to fetishization, including capitalist circulation processes and the fascination with surface. It uses close readings to open the reader's eyes to the cultural poetological dimension in literary texts and the conditions of culture in capitalism.
| product details |
Normally shipped |
Usually dispatched in 3 to 4 weeks as supplier is out of stock
Publisher |
De Gruyter
Published date |
17 Oct 2013
Language |
German
Format |
Hardback
Pages |
418
Dimensions |
231 x 163 x 28mm (L x W x H)
Weight |
748g
ISBN |
978-3-1103-0117-5
Readership Age |
BISAC |
literary criticism / european / german
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