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books
| book details |
Tourist Destination Management: Instruments, Products, and Case Studies
Edited by Nazmi Kozak, Edited by Metin Kozak
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| on special |
normal price: R 9 824.95
Price: R 8 841.95
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| book description |
This book provides a wide-ranging overview of the current state of tourist destination management and presents important recent research in the field. Contemporary theoretical and methodological approaches to management and marketing are discussed, and innovative practices with respect to both urban and rural destinations are described with the aid of many interesting case studies from across Europe and beyond. In addition, the volume addresses key issues such as governance, cooperation, the use of social media, and sustainability. A variety of influences on tourism development are examined, and efficient strategies for making destinations distinct are explored. The book will be a welcome addition and update to the existing literature and will be of interest to academics and practitioners alike.
| product details |
Normally shipped |
Publisher | Springer Nature Switzerland AG
Published date | 8 May 2019
Language |
Format | Hardback
Pages | 324
Dimensions | 235 x 155 x 0mm (L x W x H)
Weight | 0g
ISBN | 978-3-0301-6980-0
Readership Age |
BISAC | business & economics / industries / hospitality, travel & tourism
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Matt Dinniman
Paperback / softback
480 pages
was: R 523.95
now: R 461.95
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An epic love story with the pulse of a thriller that asks: what would you risk for a second chance at first love?
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