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Misbelief: What Makes Rational People Believe Irrational Things

By (author) Dan Ariely

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normal price: R 378.95

Price: R 359.95

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""Timely... a crucial foundation for building a more empathetic and informed society."" - Daniel H. Pink ""An important book for those who want to understand... the increasingly complex world."" - Arianna Huffington How do we distinguish between fact and fiction in a post-truth world? The rise of fake news and AI-generated deep fakes have created a crisis of trust, making it more difficult than ever to know when we are being misled. Renowned social scientist Dan Ariely explores how the concept of misbelief can lead anyone to doubt established truth and embrace conspiracy theories. Drawing upon his first-hand experience of being the subject of disinformation, Ariely investigates the psychological drivers and motives behind irrational beliefs and what we do to counter them. An urgent call-to-action, Misbelief uncovers how we can stem the tide of misbelief with an empathetic and tolerant approach and restore trust in society.

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The Coming Wave: AI, Power and Our Future

Mustafa Suleyman
Paperback / softback
352 pages
was: R 295.95
now: R 265.95
Stock is usually dispatched in 6-12 days from date of order

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The Order of Time

Carlo Rovelli
Paperback / softback
224 pages
was: R 295.95
now: R 265.95
Available from overseas. Usually dispatched in 3 to 6 weeks

Originally published in Italian: L'ordine del tempo (Milan: Adelphi Edizioni, 2017).

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Helgoland: The Strange and Beautiful Story of Quantum Physics

Carlo Rovelli
Paperback / softback
208 pages
was: R 295.95
now: R 265.95
Available from overseas. Usually dispatched in 3 to 6 weeks

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