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New Directions in Research on Electronic Commerce

Edited by Charles Steinfield





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| book description |

This work discusses the huge impact of electronic networks, particularly the Internet, and how they will remain an integral force in business. It emphasizes the importance of research and understanding in the area of electronic commerce. The text brings together research from a range of different disciplines on electronic commerce that explores fundamental questions about consumer response, the impact on industries and markets, and social and policy challenges.

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Normally shipped | Enquiries only
Publisher | Purdue University Press
Published date | 25 Mar 2003
Language |
Format | Hardback
Pages | 360
Dimensions | 0 x 0 x 0mm (L x W x H)
Weight | 653g
ISBN | 978-1-5575-3239-8
Readership Age |
BISAC | business & economics / distribution


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