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books
| book details |
Management Information Systems: Managing the Digital Firm, Global Edition (Book)
By (author) Kenneth Laudon, By (author) Jane Laudon, By (author) Carol Traver
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| on special |
normal price: R 3 316.95
Price: R 3 150.95
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| book description |
For courses in Introduction to Information Systems. A case-based approach to IS in business today. Management Information Systems: Managing the Digital Firm provides a comprehensive introduction to Information Systems that draws connections between MIS and business performance. The authors present real-world case studies that explain how well-known companies use IT to solve problems and achieve their objectives. This real-world approach helps students develop sought-after skills, learn to lead IS-related management discussions, and use IT to meet bottom-line results. The 18th Edition has been updated to cover important contemporary topics including the latest on AI, sustainability and analytics.
| product details |
Normally shipped |
Publisher | Pearson Education Limited
Published date | 27 Oct 2025
Language |
Format | Paperback / softback
Pages | 560
Dimensions | 276 x 216 x 21mm (L x W x H)
Weight | 1199g
ISBN | 978-1-2924-8259-0
Readership Age |
BISAC | business & economics / business mathematics
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