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Business Analytics: 2025 Release ISE

By (author) Sanjiv Jaggia, By (author) Alison Kelly, By (author) Kevin Lertwachara, By (author) Leida Chen





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| book description |

Business Analytics: Communicating with Numbers prepares students for the data-driven demands of today’s business world by equipping them with essential skills in data analysis, visualization, and communication. It offers a comprehensive, hands-on approach to business analytics, covering everything from data wrangling to predictive and prescriptive analytics. Through real-world case studies and experiential learning, students work with Excel, R, and Python to tackle real-life data challenges. The focus on data storytelling ensures students can effectively communicate insights to diverse stakeholders. With expanded coverage of big data, text mining, and data mining, this title readies students for career success in a rapidly evolving field.

| product details |



Normally shipped | Enquiries only
Publisher | McGraw-Hill Education
Published date | 14 Mar 2025
Language |
Format | Paperback / softback
Pages | 0
Dimensions | 0 x 0 x 0mm (L x W x H)
Weight | 1383g
ISBN | 978-1-2649-0153-1
Readership Age |
BISAC | non-classifiable


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