|
|
books
| book details |
Globalizing Asian Religions: Management and Marketing
Edited by Wendy Smith, Edited by Hirochika Nakamaki, Edited by Louella Matsunaga, Edited by Tamasin Ramsay
|
|
| on special |
normal price: R 2 012.95
Price: R 1 811.95
|
| book description |
This book brings together the insights of theories of management and marketing to give an original view of the organizational dynamics of globalizing Asian New Religious Movements (NRMs) and established religions. Seventeen authors in this collection have recast their data on individual Asian religions and social movements to focus on the way these organizations are managed in an overseas or global context, by examining the structure, organizational culture, management style, leadership principles and marketing strategies of the religious movements they had hitherto studied from the perspective of the sociology of religion, or religious studies. The book examines strategies for global proselytization and outcomes in a variety of local ethnographic contexts, thus contributing to the scholarly work on the ‘glocalization’ of religions.
| product details |
Normally shipped |
Publisher | Taylor & Francis Ltd
Published date | 1 Dec 2025
Language |
Format | Paperback / softback
Pages | 378
Dimensions | 234 x 156 x 0mm (L x W x H)
Weight | 560g
ISBN | 978-1-0411-8044-9
Readership Age |
BISAC | history / asia / general
| other options |
Normally shipped |
Readership Age |
Normal Price | R 2 428.95
Price | R 2 185.95
| on special |
|
|
To view the items in your trolley please sign in.
| sign in |
|
|
|
| specials |
|
|
Matt Dinniman
Paperback / softback
480 pages
was: R 522.95
now: R 459.95
|
|
|
|
An epic love story with the pulse of a thriller that asks: what would you risk for a second chance at first love?
|
|
|
|
