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Location and Personalisation: Delivering online and mobility services

Edited by Daniel Ralph, Edited by Stephen Searby

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normal price: R 4 635.95

Price: R 4 172.95

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| book description |

The world is charging towards the new network technologies of broadband and 3G, and new application technologies face the challenge of where they can be used. This book takes a pragmatic look at two particular application technologies - location and personalisation - and presents an understanding of the technical and business impact of these technologies. With a combination of overview papers, detailed technical case studies and a deep understanding of actual implementatio of these services within a telecommunications environment, this book will help those wishing to deliver improved services based on these capabilities. Other key topics covered include CRM and content management.

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Normally shipped | Available from overseas. Usually dispatched in 14 days
Publisher | Institution of Engineering and Technology
Published date |
Language |
Format | Hardback
Pages | 240
Dimensions | 234 x 156 x 0mm (L x W x H)
Weight | 0g
ISBN | 978-0-8634-1338-4
Readership Age |
BISAC | technology / telecommunications

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