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IdeaWise: How to Transform Your Ideas into Tomorrow's Innovations

By (author) Steve Rivkin, By (author) Fraser Seitel

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normal price: R 1 217.95

Price: R 1 095.95

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An easy-to-understand and easy-to-implement method for creating new ideas and new products This book blows the lid off the so-called ""idea gurus"" by demystifying the creation of great new innovations. It offers readers a way to look at their company's existing products and services in order to transform them into new ideas. Well-known and respected authors Steve Rivkin and Fraser Seitel take readers into the Idea-Scape, a place where innovation is born from existing ideas transformed and manipulated in inventive ways to produce new products and business solutions. Examples of methods outlined include: What can you combine with an existing idea? What can you adapt? How can you put a product to other uses? What can you eliminate? . . . and much more.

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Normally shipped | Available from overseas. Usually dispatched in 14 days
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Normal Price | R 1 461.95
Price | R 1 315.95 | on special |

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