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books
| book details |
Differentiate or Die: Survival in Our Era of Killer Competition
By (author) Jack Trout, By (author) Steve Rivkin
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| on special |
normal price: R 720.95
Price: R 684.95
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| book description |
A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.
| product details |
Normally shipped |
Publisher | John Wiley & Sons Inc
Published date | 7 Mar 2008
Language |
Format | Hardback
Pages | 272
Dimensions | 229 x 158 x 25mm (L x W x H)
Weight | 431g
ISBN | 978-0-4702-2339-0
Readership Age |
BISAC | business & economics / sales & selling
| other options |
Normally shipped |
Readership Age |
Normal Price | R 770.95
Price | R 732.95
| on special |
Normally shipped |
Readership Age |
Normal Price | R 925.95
Price | R 878.95
| on special |
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