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Tourism, Hospitality and Digital Transformation: Strategic Management Aspects

Edited by Kayhan Tajeddini, Edited by Vanessa Ratten, Edited by Thorsten Merkle

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Innovation and technological advancements can be disruptive forces, especially for conventional business in the hospitality and tourism industries. This book is timely with its critical examination of such forces and how the two industries should strategize and respond to changes effectively. It examines a wide scope of topics, from environmental scanning, formulation, implementation and evaluation to the way managers make strategy choices for better organizational performance. The book illustrates how companies can re-orient their strategies and appraise the effectiveness of the business; its key competitors; and how they should set business goals through various cases, i.e. different types of hospitality and tourism business from traditional hotels to Airbnb and endeavors to provide strategic conceptual theories with real world application through such case studies.

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The Colonialist: The Vision of Cecil Rhodes

William Kelleher Storey
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528 pages
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This first comprehensive biography of Cecil Rhodes in a generation illuminates Rhodesâ€™s vision for the expansion of imperialism in southern Africa, connecting politics and industry to internal development, and examines how this fueled a lasting, white-dominated colonial society.

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Survive the AI Apocalypse: A guide for solutionists

Bronwyn Williams
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232 pages
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Look around you is anything real or normal any more? News, images and videos created by AI are everywhere.

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The Memory Collectors: A Novel

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The Coming Wave: AI, Power and Our Future

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