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Business Research Methods

By (author) Donald Cooper, By (author) Pamela Schindler

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normal price: R 8 997.95

Price: R 8 547.95


| book description |

The Twelfth Edition of Business Research Methods reflects a thoughtful revision of a market standard. Students and professors will find thorough, current coverage of all business research topics presented with a balance of theory and practical application. The authors use managerial decision-making as the theme of Business Research Methods and they provide the content and structure to ensure students' grasp of the business research function. This textbook also encourages and supports the completion of an in-depth business research project, if desired, by the professor.

| product details |



Normally shipped | Usually dispatched in 3 to 4 weeks as supplier is out of stock
Publisher | McGraw-Hill Education - Europe
Published date | 16 Apr 2013
Language |
Format | Hardback
Pages | 720
Dimensions | 277 x 224 x 33mm (L x W x H)
Weight | 1672g
ISBN | 978-0-0735-2150-3
Readership Age |
BISAC | non-classifiable


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