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Jamming: The Art and Discipline of Business Creativity

By (author) John J. Kao

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| book description |

No corporate asset today is at once so prized, and yet so poorly managed as the imagination and creativity of a company's people, But, at a time when companies have restructured themselves and improved quality, in the new competitive arena, the company that manages creativity most effectively performs best in the market. Ideas are the DNA of everything worthwhile, and companies everywhere are waking up to the power of creativity. This book explains how to engage the minds, stimulate the imagination and ensure the loyalty of people who design, build and deliver products and services. With specific examples, he shows how organizations fail by not making use of creative resources whilst other companies gain enormous advantage, transforming imagination into hard profit and a competitive position.

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Normally shipped | Enquiries only
Publisher | HarperCollins Publishers
Published date | 8 Jul 1996
Language |
Format | Hardback
Pages | 288
Dimensions | 234 x 153 x 0mm (L x W x H)
Weight | 474g
ISBN | 978-0-0025-5620-0
Readership Age |
BISAC | business & economics / strategic planning

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The Memory Collectors: A Novel

Dete Meserve
Paperback / softback
320 pages

Enquiries only

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Survive the AI Apocalypse: A guide for solutionists

Bronwen Williams
Paperback / softback
232 pages
was: R 340.95
now: R 306.95
Forthcoming

Let's stare the future down and, instead of fearing AI, become solutionists.

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Living in a hut in 21st Century South Africa

Monde Ndandani
Paperback / softback
142 pages
was: R 220.95
now: R 198.95
Usually delivered in 6-12 days

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The Coming Wave: AI, Power and Our Future

Mustafa Suleyman
Paperback / softback
352 pages
was: R 295.95
now: R 265.95
Stock is usually dispatched in 6-12 days from date of order

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